The Blog
Insights on branding, entrepreneurship, and design to help growing businesses take their next steps.
All articles are written in English.
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What makes a Brand irresistible?
4 lessons from dating that you can apply to creating an irresistible brand. Dating and branding are not so different: both are about creating connections.
Do you really have to Niche Down to build a successful Business?
Niching down is one of THE most talked about positioning practices for entrepreneurs. But is that really the best approach for every business?
Kayla Hollatz: The Underestimated Role of Copywriting in Branding
I sat down with copywriter Kayla Hollatz to discuss the importance of copywriting for a successful rebrand and how to assemble your dream team of creatives
How to create effective Brand Color Palettes
What really goes into creating an effective brand color palette
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